International footwear brand, DEICHMANN, opens today at Nautica shopping centre. With over 4,000 shops in 27 countries, DEICHMANN is the leading shoe brand in Europe offering high quality shoes at affordable prices.
DEICHMANN is a family-owned company and the market leader in the German and European footwear business with more than 100 years’ experience. “The expansion into the Baltic market is part of DEICHMANN’s growth plans for 2019. We chose Nautica shopping centre to launch DEICHMANN’s first Estonian store due to the high quality design of the centre and superb location. We see a large potential in the Baltic market.” Wojciech Normand, Board Member, DEICHMANN.
“We are proud to open DEICHMANN’s first store in Estonia at Nautica shopping centre. This is not only a new and exciting retailer for the Estonians but also for the Finnish tourists who are visiting Tallinn and regularly pass through Nautica shopping centre from D-terminal. Nautica shopping center continues to appeal to brands with new country openings demonstrating the centre’s strength and appeal within the retail market.” Olga Allik, Centre Manager, Capfield. For the opening of the DEICHMANN store at Nautica, clients can expect 20% off all shoes for four days.
Besides tradition-rich brands like Elefanten, Gallus and Medicus, DEICHMANN offer elegant premium shoes by 5th Avenue as well. Company’s young Graceland collection is the pinnacle of what’s new. For many athletes, Victory sport shoes is an integral part of their basic equipment. The assortment is supplemented by famous brands such as Adidas, Nike and Fila, as well as stylish accessories, bags and scarves, at DEICHMANN. DEICHMANN frequently collaborates with famous singers such as Ellie Goulding and Rita Ora.
For 2019, the group is planning on opening 229 new stores. The planned investments for the entire DEICHMANN group for 2019 amount to a record high of 285 million euros. Investments will be made both in the modernization of the store network and the opening of new bricks-and-mortar stores, as well as in internationalization and digitalization.